GTMcraftOS
How it works

Diagnose the metric. Build the skill. Run the plays. Re-measure.

GTMcraft OS is one loop built on one model. Read your number, get the human skill and the agent skill that move it, run the play, then measure again. Craft compounds each turn.

Start with the free GTM Diagnostic
The model

The triangle.

One metric is moved by two things and made runnable by a third. Everything in the OS is an instance of this shape.

The outcome

Metric

The number you move, from the catalog, placed on the bowtie. Conversion, Velocity or Volume.

Human times AI

Human skill times agent skill

The craft you master, and the AI capability you run in your own LLM. The pair that moves the metric.

Make it runnable

Play

The five-step asset that operationalizes the pair, targeting that one metric, with a checklist.

Operationalized by a play: one metric, one human skill, one agent skill, five steps you run this week.
The loop

Five steps, then compound.

The system runs as a loop, not a one-off. Each turn moves one metric and leaves the craft behind in the operator.

1

Measure

Read the number for your role against the standard for your seat.

2

Diagnose the off-metric

The GTM Metric Diagnostic names the one metric holding back your next increment.

3

Get the skill and the plays

The human skill to build and the metric-tagged plays to run, with the agent skill for your AI.

4

Coach it in

BIPSY diagnoses where the skill breaks, the 4 Ds install it until it holds.

5

Re-measure

Measure the metric again, keep the craft, move to the next increment.

The two diagnostics

One reads the number. One reads the operator.

The system chains two reads: the outcome and the person behind it. Together they turn a gap into a plan.

Free, the front door

GTM Metric Diagnostic

Reads the number. Pick your role, answer the metrics that role owns, and it names the one metric capping your next increment, on the bowtie, with the five plays that move it.

  • Role-first, graded on your seat's metrics
  • Names the primary leak and its bowtie stage
  • Returns the five metric-tagged plays
Run the GTM Diagnostic
The deeper read

Competency Diagnostic

Reads the operator. It scores the human skills your role owns, names the craft to build, and points to the coaching that builds it, so the metric fix actually sticks.

  • Scores the human skills for the role
  • Names the craft to build first
  • Chains into BIPSY and the 4 Ds
Run the Competency Diagnostic
How they chain: the Metric Diagnostic finds the off-metric, for example win rate. The Competency Diagnostic finds why, for example the missing craft is negotiation. The plays give you the run, the coaching builds the skill, and the metric moves. Then you measure again.
Get started

Find the one metric holding back your next increment.

Three minutes, free, and it points you to the plays and the skill that move it.

Start with the free GTM Diagnostic